Nielsen Predicts Consumer Holiday Spending Behavior in ‘New Normal’
Economy
Nielsen Predicts Consumer Holiday Spending Behavior in 'New Normal'
2020-11-04 22:03:08
by Sara Wilkerson

Ahead of the holiday season, Nielsen, the global marketing research firm, recently predicted the types of behaviors consumers will exhibit due to the “new normal” set by the COVID-19 pandemic. With considerations of varying financial and physical restrictions consumers will... Read More

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