facebook linkedin twitter

Fans Would Be Just As Upset by Lack of Football as Losing the White House

August 4, 2020 by Dan McCue
In this Dec. 7, 2019, photo, a player prepares to hike the ball at the line of scrimmage during the first half of the Big Ten championship NCAA college football game between Ohio State and Wisconsin in Indianapolis. (AP Photo/AJ Mast, File)

WASHINGTON – Football fans for teams at both the college and professional level would be just as upset by a season without games as they would by their preferred candidate losing the race for the While House, a new survey has found.

According to the latest “Back-to-Normal Barometer,” roughly 50% of college football fans and 49% of NFL fans under age 44 would be more upset if the upcoming football season was cancelled. 

At the same time, 50% of these college football fans and 51% of NFL fans would be more upset if the presidential candidate that they voted for lost the upcoming election.

“Our findings have consistently shown that there is a huge pent up demand for live sports and the passion of fans has manifested itself in large spikes in anticipation and deprivation over the course of the pandemic,” said Jon Last, president of the Sports and Leisure Research Group, one of the three firms, along with Engagious and ROKK Solutions, that conducted the survey. 

“But now as we see most sports resuming in some way, there’s also a cold reality that things may not be as fans want them to be,” Last said.

“It’s clear a sizable number of Americans are not nearly as obsessed with politics as they are with football,” said Rich Thau, president of Engagious. “C-SPAN is awesome, but a lot more people watch ESPN.”

The new Back-to-Normal Barometer also found that 76% of people believe they will not see fans in attendance at football games in 2020, and 68% of respondents said they fear college and professional football will not resume play in 2020.

The survey also found that concern over the lack of fans in the stands has grown over time — and especially since Major League Baseball began its shortened, 60-game season without fans in the stands earlier this month.

“Our research takes an unprecedented review of consumer attitudes of the past compared to today’s environment so that a vast variety of industries can make strategic business decisions to navigate the difficult terrain ahead to get back to normal,” said Ron Bonjean, Partner at ROKK Solutions.

Sports and Leisure Research Group is a market research firm specializing in the sports, travel, and leisure sectors, based in White Plains, N.Y. Engagious is a bicoastal research firm specializing in corporate and public policy message testing and message refinement. ROKK Solutions is a Washington, D.C.-based bipartisan public affairs firm specializing in strategic communications, media engagement, digital and social strategy, message amplification and crisis management.

The margin of error on the July 22, 2020 online survey of 576 Americans is +/-4.08% at the 95% confidence interval.

Opinion Polls

September 3, 2021
by Daniel Mollenkamp
COVID-19 Has Delayed Retirement For Many Americans

More than a third of consumers have pushed back or have considered pushing back their retirement date due to the... Read More

More than a third of consumers have pushed back or have considered pushing back their retirement date due to the effects of the COVID-19 pandemic, according to a new report. In response to the pandemic and financial stress, many have also reduced their spending. A survey... Read More

Half of US Workers Favor Employee Shot Mandate: AP-NORC poll

NEW YORK (AP) — Half of American workers are in favor of vaccine requirements at their workplaces, according to a... Read More

NEW YORK (AP) — Half of American workers are in favor of vaccine requirements at their workplaces, according to a new poll, at a time when such mandates gain traction following the federal government's full approval of Pfizer's COVID-19 vaccine.  The poll from The Associated Press-NORC... Read More

August 23, 2021
by Dan McCue
Poll: NJ Voters Want a Fiscally Responsible Congress to Tackle True Health Care Concerns

Voters in New Jersey’s 5th Congressional District, a traditional swing or battleground district nestled against the southeast portion of New... Read More

Voters in New Jersey’s 5th Congressional District, a traditional swing or battleground district nestled against the southeast portion of New York State, are united in many key respects when it comes to spending and health care reforms, a recent survey found. Strong majorities want to see... Read More

AP-NORC poll: COVID Anxiety Up, Vaccine Requirements Favored

DENVER (AP) — Anxiety in the United States over COVID-19 is at its highest level since winter, a new poll... Read More

DENVER (AP) — Anxiety in the United States over COVID-19 is at its highest level since winter, a new poll shows, as the delta variant rages, more states and school districts adopt mask and vaccination requirements and the nation's hospitals once again fill to capacity. The... Read More

AP-NORC Poll: Americans Have High Trust in Doctors, Nurses

WASHINGTON (AP) — Most Americans have high trust in doctors, nurses and pharmacists, a new poll finds. Researchers say that... Read More

WASHINGTON (AP) — Most Americans have high trust in doctors, nurses and pharmacists, a new poll finds. Researchers say that trust could become important in the push to increase COVID-19 vaccinations, as long as unvaccinated people have care providers they know and are open to hearing... Read More

July 19, 2021
by TWN Staff
Poll Shows Two-Thirds of Voters Support Investments in Zero-Emission School Buses

The American Lung Association has released new poll results showing that a majority (68%) of American voters – across all... Read More

The American Lung Association has released new poll results showing that a majority (68%) of American voters – across all major demographic groups – support Congress investing in zero-emission school buses for children nationwide. The poll findings are released as Congress considers a major infrastructure package,... Read More

News From The Well
scroll top